Looking to promote its annual fair with a new t-shirt design, this local agriculture group asked LSHD if they could come up with something unique to get the people talking. Our execution centered on the idea that there is something for everyone, which keeps him or her coming back to the fair year after year. The t-shirt’s design and messaging identifies some of the most popular draws for attendees, and helps to put the fun, family event in the context of a classic New England carnival.