Known for delivering all the benefits of central air without the headaches, the industry’s original small-duct system had added a new product to its line and wanted contractors to know about its comprehensive offerings. To help SpacePak announce its expanded product and capabilities range, LSHD focused on the system’s unique, flexible ductwork that can be run under floors and inside walls. Positioning SpacePak as the (hidden) secret behind comfortable spaces, our messaging resonated with contractors looking for solutions both they and their clients would love. The banner ad drives traffic to a product specific vanity website where further details about the expanded line are provided.